Magenta Restaurant Chef Hoang

ChefProfilePhotoDespite its upscale ambiance and high-end aesthetic, the Magenta Restaurant in downtown Corvallis is a local go-to for affordable drinks and Asian fusion cuisine. The Magenta first opened its doors in Corvallis on June 18, 1998, and is getting ready to celebrate its 18th anniversary.

Executive chef and proprietor of Magenta Kimber Hoang suggests at least giving the restaurant a try. “Once they taste our flavor they will know,” she said.

Hoang is Vietnamese and born in Laos. With no formal schooling or training, Hoang’s worldly knowledge of food was enough for her success. Growing up, Hoang learned from her mother in the kitchen, which, along with travelling, influenced her pursuit in culinary passion—in mixing tastes and textures from around the globe to create her personal recipes.

Hoang chose the name Magenta because it is a color that most people don’t think about; it is not red or pink but an in-between color. The name is parallel to her style of cooking, a fusion of different foods.

“Fusion is a combination,” said Hoang. “I think it is really important to use the word balance. You have to balance the flavors so it is not too this or too that.”

The food at Magenta is made from scratch, and the produce is purchased locally or taken from their own garden, making meals extremely fresh. Magenta cuisine has a distinct flavor when compared with other local eateries. For example, the pho (“fuh”), a Vietnamese rice noodle soup, is made with a clear broth and loaded with flavor, containing zucchini, carrots, homemade meatballs, and peanuts.

If you’re looking for a cocktail to pair with your meal, try “The Magenta.” The drink is named both for the restaurant and its color, and made with prickly cactus pear, lemon, and vodka.

On Saturday, June 18 the Magenta will be celebrating its 18th birthday with appetizers and bubbly between 2:30 and 4:30 p.m. To further celebrate, the restaurant will be offering 18 percent off your total bill, for both lunch and dinner, as a thank you for your continued support. Reservations can be made online at Reservations are generally not needed but will guarantee you quick seating. For more information or to RSVP, search for “Magenta’s 18th Birthday” on Facebook or visit

By Kara Beu